This week, VinTank released it’s much anticipated report on iPhone wine apps. Presented in two parts (Monday, October 5th and Tuesday, October 6th) on Palate Press, VinTank’s Founder and Chief Strategy Officer Paul Mabray takes a turn as guest author to present his analysis of 50+ iPhone apps.
There are literally dozens of iPhone [...]
Today is a momentous day for the wine business. VinTank, the digital “think tank” for the wine industry, has published the first ever whitepaper on social media and wine. I’ve had the privilege of seeing a few previews of the paper before it was published. It has come a long way. While it isn’t comprehensive [...]
Those of us who are involved with wine public relations and social media can attest that one of the biggest challenges we face is proving to our bosses or clients why social media matters. I’ve discussed it before, but there is no convenient metric to measure the success of these programs without spending a ton [...]
Last Friday, January 30th, 2009 after the Wine 2.0/ZAP seminars a few of us, whom all knew each other through Twitter, met at the St. Francis Hotel in San Francisco for drinks and conversation. We discussed everything from our kids to the recent launch of VinTank. In attendance were Joel Vincent of OWC and VinTank, [...]

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