I’ve heard this phrase countless times from wineries interested in exploring the world of social media marketing. The truth is, however, that not every winery needs or should have a blog. Before starting a winery blog, here are a few things you might want to keep in mind:
What are your goals? Why do you want [...]
On Friday, January 30, 2009 I attended a series of three seminars presented by Wine 2.0 and ZAP. The seminars focused on “Winery Best Practices” in the areas of e-commerce, social media, and consumer direct sales. I took copious notes and will now share those with you. Since there is so much information, I’ve broken [...]
Continue reading about Winery Best Practices – Winery E-commerce
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