Comments on: Crisis Communications and New Vine Logistics http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/ Driving the evolution of wine marketing and wine public relations Sat, 27 Feb 2010 18:53:43 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Anonomys http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/comment-page-1/#comment-6474 Anonomys Wed, 03 Jun 2009 02:55:05 +0000 http://cavemanwines.com/blog/?p=729#comment-6474 The biggest question at this point is when the employees can expect their checks. It has been 96 hours since they were let go, and still no answers. Several wineries have paid New Vine to get their wine out, yet no attempt has been made to contact the employees or update them on the status. I am sure the investor did not just "pull out" on Friday. This crisis has been in the works for quite some time, and no one should believe this was as abrupt as one day. It takes longer than a day for a company to unravel. Without the employees, the wineries will have a hard time getting their wine. How long do you think people will continue to work for free? The biggest question at this point is when the employees can expect their checks. It has been 96 hours since they were let go, and still no answers. Several wineries have paid New Vine to get their wine out, yet no attempt has been made to contact the employees or update them on the status. I am sure the investor did not just “pull out” on Friday. This crisis has been in the works for quite some time, and no one should believe this was as abrupt as one day. It takes longer than a day for a company to unravel. Without the employees, the wineries will have a hard time getting their wine. How long do you think people will continue to work for free?

]]> By: Charlotte Milan http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/comment-page-1/#comment-6469 Charlotte Milan Wed, 03 Jun 2009 00:30:17 +0000 http://cavemanwines.com/blog/?p=729#comment-6469 To comment on the PR and communication around New Vine Logistics: the events that occurred (a major investor backed out Friday which was unexpected and not predicted). As a favor to Kathleen Hoertkorn, this morning I drafted a statement which we sent to appropriate news media and blogs and which is also posted on my web site: http://www.cmilancomm.com/news/20090602.html. Any subsequent updates will be posted on my site NVL’s site as soon as possible. Please note that any communication/PR work from my company or me is purely pro bono. The priority for New Vine is to return the wine to their customers and take care of their employees. Please note that I will not be able to respond directly to individual questions, but until NVL has a more permanent communications solution, I will do the best I can to convey whatever information I have. To comment on the PR and communication around New Vine Logistics: the events that occurred (a major investor backed out Friday which was unexpected and not predicted). As a favor to Kathleen Hoertkorn, this morning I drafted a statement which we sent to appropriate news media and blogs and which is also posted on my web site: http://www.cmilancomm.com/news/20090602.html. Any subsequent updates will be posted on my site NVL’s site as soon as possible.

Please note that any communication/PR work from my company or me is purely pro bono.

The priority for New Vine is to return the wine to their customers and take care of their employees.

Please note that I will not be able to respond directly to individual questions, but until NVL has a more permanent communications solution, I will do the best I can to convey whatever information I have.

]]> By: Michael Wangbickler http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/comment-page-1/#comment-6466 Michael Wangbickler Tue, 02 Jun 2009 23:54:13 +0000 http://cavemanwines.com/blog/?p=729#comment-6466 Maryann: WTN was very smart and quick to react. That is how it's done. Anonomys: Very good point. The breakdown in communications was not just external but internal as well. Some say that NVL may continue if they can get their financing figured out, but I doubt they will be able to bounce back from this. Mis-management is not an attractive investment. Maryann: WTN was very smart and quick to react. That is how it’s done.

Anonomys: Very good point. The breakdown in communications was not just external but internal as well. Some say that NVL may continue if they can get their financing figured out, but I doubt they will be able to bounce back from this. Mis-management is not an attractive investment.

]]> By: Anonomys http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/comment-page-1/#comment-6465 Anonomys Tue, 02 Jun 2009 23:38:29 +0000 http://cavemanwines.com/blog/?p=729#comment-6465 So far no one has mentioned the employees who were let go on Friday, without their final checks or vacation time. New Vine has kept a skeleton crew, but they are being told day by day if they can expect to get paid or not. They have also been given no confirmation if they will in fact be paid for last week, or just this week. New Vine did a poor job communicating both with the wine industry and it's employees. Someone needs to hold upper managment responsible for this breakdown in both their business model and comminication. They are the ones to blame for what has happened. Hopefully they will see the error in their ways, and take care of the employees who have helped get them this far. They are not the ones to blame here. If it is important for the wineries to get their wine out of the warehouse, help get the employees paid so they stick around long enough for you to see that happen. So far no one has mentioned the employees who were let go on Friday, without their final checks or vacation time. New Vine has kept a skeleton crew, but they are being told day by day if they can expect to get paid or not. They have also been given no confirmation if they will in fact be paid for last week, or just this week. New Vine did a poor job communicating both with the wine industry and it’s employees. Someone needs to hold upper managment responsible for this breakdown in both their business model and comminication. They are the ones to blame for what has happened. Hopefully they will see the error in their ways, and take care of the employees who have helped get them this far. They are not the ones to blame here. If it is important for the wineries to get their wine out of the warehouse, help get the employees paid so they stick around long enough for you to see that happen.

]]> By: maryann http://cavemanwines.com/blog/2009/06/01/crisis-communications-and-new-vine-logistics/comment-page-1/#comment-6448 maryann Tue, 02 Jun 2009 13:33:24 +0000 http://cavemanwines.com/blog/?p=729#comment-6448 Notice the wtn services fulfillment company owned by 1800flowers has been agrerssively responding on the pr front. Reaffirming their position on quality, scale and financial stability as they immediately issued a press release on the situation to cal fears. The WTN General manager sent a calming yet affirming press statment of his teams condolences. Notice the wtn services fulfillment company owned by 1800flowers has been agrerssively responding on the pr front. Reaffirming their position on quality, scale and financial stability as they immediately issued a press release on the situation to cal fears. The WTN General manager sent a calming yet affirming press statment of his teams condolences.

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